Marketing dream

One guy who wasn't too disappointed about the Vikings' pick was Steve LaCroix, the team's vice president of sales and marketing. To be fair, I don't think the sales of Visanthe Shiancoe jerseys are overwhelming. But in Peterson, the Vikings get an electric playmaker who, at one point a year or two ago, was projected as a top three pick.
With his great blend of size and speed, Peterson will score touchdowns, and he'll sell jerseys.
Peterson said he hasn't picked a number yet. But the Vikings aren't wasting any time capitalizing on the excitement; fans can pre-order their Peterson jerseys at www.vikings.com.